To paraphrase Dickens: ‘It was the best of times, it was the worst of times, it was the age…
The post <strong>Retail predictions 2022 – Who got it right.</strong> appeared first on TheCustomer. …
The Five Rules of Ethical AI
The Ethical AI Manifesto outlines AI’s risks and how to avoid them. Controlling the potential harms of artificial…
The post The Five Rules of Ethical AI appeared first on TheCustomer. …
Activating Earned Data
“We are hungry for earned data anywhere we can get it and it’s fine. You can get transactional data, you can get behavioral data, but I think the beauty of what 3radical can add on to this is really, really…
Data Management Is Dead – Data Empowerment Has Emerged
It’s clear that these old approaches to Data Management simply cannot meet the needs of modern data teams.
The post Data Management Is Dead – Data Empowerment Has Emerged appeared first on TheCustomer. …
How to Enact a More Transparent Data Privacy Policy
After a decade of companies using customers’ personal data without their permission or knowledge, consumers are pushing back. It’s time for brands to embrace data privacy.
The post How to Enact a More Transparent Data Privacy Policy appeared first on TheCustomer….
Is ‘Dirty Customer Data’ Holding You Back?
Billy Loizou, area vice president at Amperity, discusses the upside to resisting the fight against ‘messy data’ and the possibilities of working with it.
The post Is ‘Dirty Customer Data’ Holding You Back? appeared first on TheCustomer. …
Tokenisation and the Transformation of QSR
The tokenisation phenomenon is part of a relatively recent, yet seismic, industry shift towards cloud computing.
The post Tokenisation and the Transformation of QSR appeared first on TheCustomer. …
Data Inclusion & Ethics: What You Should be Asking your Customers
A fully consented brand-customer relationship will generate the most brand trust and hold up to current and future regulations.
The post Data Inclusion & Ethics: What You Should be Asking your Customers appeared first on TheCustomer. …
Cookie-less Acquisition Strategies or Bust: What Google’s Delayed Phaseout of Cookies Means
The long foretold ‘cookiepocalypse’ has been delayed … again. Even so, marketers wanting to escape the ongoing uncertainty must take matters into their own hands.
The post Cookie-less Acquisition Strategies or Bust: What Google’s Delayed Phaseout of Cookies Means appeared first…
I Pity The Fool: Data Correlations, Predictions, and Causations
If you’ve ever wondered how the per capita consumption of mozzarella cheese correlates with civil engineering doctorates awarded …
The post I Pity The Fool: Data Correlations, Predictions, and Causations appeared first on TheCustomer. …
- Page 1 of 2
- 1
- 2