Relenta began in 2004 as an in-house project when we were working on Clicklab, a web analytics startup.
At some point, we got fed up with having customer data scattered across a large number of email accounts, apps and platforms. We thought an integrated email, contact and task manager might help reduce the busy work. As it turned out, simply by combining email and CRM functions we cut our workload in half. The improvement was nothing short of breathtaking.