Digital experiences are more critical to business success than ever before. Due to the pandemic, the race to…
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Experience 2.0 – Designing for Emotional Presence
We must now ask, what’s the next chapter of experiential design that can facilitate and deepen emotional presence? How do we unlearn our unconscious biases in order to design for what we need?
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It’s Time for Design Thinking in Data Projects
Design thinking looks beyond traditional procedures and practices of logic-based problem-solving, to the perspective of those who use the product or service.
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The Science of Good Ideas
Where do good ideas come from? Is there a science to innovation? How important is intuition and imagination?
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