Retail predictions 2022 – Who got it right.

To paraphrase Dickens: ‘It was the best of times, it was the worst of times, it was the age…
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The Five Rules of Ethical AI

The Ethical AI Manifesto outlines AI’s risks and how to avoid them. Controlling the potential harms of artificial…
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New Customer Behaviours and Upcoming Trends in the Retail Industry

The retail industry is currently undergoing enormous changes. Many factors play a role, the biggest one being the steady implementation of new technology.
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Level Up Your Sales Reps’ Performance With Conversation Intelligence

With AI-powered conversation intelligence technology, sales professionals can access real-time insights and coaching to improve their sales performance without sacrificing the personalized experiences customers crave.
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Harnessing Social Commerce: The Wild West of E-Commerce

Social shopping journeys haven’t benefited from the 30 years of optimization, and this is evident in what consumers experience.
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How Brands Can Connect with the Hybrid Shopper

Hybrid shoppers are a valued customer to CPGs, because this profile ultimately engages more with brands than most other groups.
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Getting Authentic about Brand Authenticity

In recent years, the language of ‘sustainability’ has been co-opted by some brands in order to make themselves relevant.
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